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Sometimes it’s about sticking to your guns, and more often it’s about compromise. Either way, negotiation is at the core of what the executive producer brings to a film and entertainment project. In developing his considerable skills in the industry, Kewku has mastered the art of effective negotiations throughout a career founded on getting things done. He can cut the deal while building and sustaining the important relationships on which all agreements are founded.
For investors, negotiating a fair rate of return is weighed by the filmmaker’s need for adequate funding, flexibility, and creative autonomy. These contrasting imperatives can be difficult to balance, and a skilled negotiator can make or break a promising project. This is where Kweku’s talent for visionary thinking comes to the fore, seeing all sides of the equation, forging a professional bond, and crafting a deal that satisfies competing interests.